Samsung India has reportedly begun cutting jobs across its television and home appliance businesses, with around 80-100 executives asked to leave so far as the electronics giant looks to reduce costs amid weaker sales, rising input prices, and pressure on margins.
TL;DR
- Samsung India has reportedly asked 80-100 executives in its TV and home appliance businesses to leave.
- Up to 25% of the electronics sales and marketing workforce could eventually be affected.
- Samsung’s smartphone team is excluded from the current round, while another round of workforce rationalisation could follow after Diwali.
Samsung India has begun cutting its workforce in batches, cited multiple industry executives familiar with the matter. The reported cuts span director-level officials and team leads at the company’s headquarters, as well as branch and area managers.
LiveMint and Business Standard, said around 80-100 executives in Samsung’s television and home appliance businesses have been asked to leave so far. Business Standard added that the cuts come as rising costs and weaker sales put pressure on the company’s consumer electronics operations.
The scale could grow further.
Samsung’s domestic electronics sales organization, excluding its larger smartphone sales team, has around 550-600 executives. One industry executive reported that up to 25% of the electronics business’s sales and marketing workforce, including off-roll workers hired through manpower agencies, could be affected.
An affected employee also said that termination letters had been issued in small batches over several days, with some employees reportedly being asked to leave without serving their notice periods. Samsung is said to be offering three months’ salary as severance, plus an additional month’s pay for every completed year of service.
Why Is Samsung India Cutting Jobs?
The restructuring comes as Samsung’s consumer-facing businesses face a combination of higher costs and weaker demand.
The memory chip prices have more than doubled, while smartphone volumes in India have declined by an estimated 11-12% year-on-year. The Indian rupee’s depreciation through FY26 and higher raw material prices have added further pressure.
BigGo Finance similarly reported that rising semiconductor prices, a weaker rupee, raw material costs, and slower smartphone sales were contributing to the restructuring. It also noted that Samsung’s home appliances business accounts for around 11% of the company’s India revenue.
Despite these pressures, Samsung India reported revenue of around ₹1.1 lakh crore in FY25, up 12% year-on-year, while net profit increased 38% to ₹11,287 crore, according to company filings cited by Business Standard. Smartphones remain Samsung India’s biggest business, accounting for roughly three-fourths of local revenue.
Samsung Smartphone Team Safe For Now
Samsung’s smartphone business has not been included in the current round of reported layoffs.
Samsung is also reportedly consolidating parts of its branch network. Offices covering Ranchi and Patna, Delhi and Gurgaon, and Punjab and Chandigarh are being combined, potentially making overlapping positions redundant. A proposed merger of its television and home appliance sales teams has reportedly been deferred to the December quarter.
What Did Samsung Say?
Samsung India has not publicly confirmed the reported scale of the job cuts.
Samsung India did not respond to an email seeking comment, while The Statesman separately reported that Samsung declined to comment when contacted about the India restructuring.
Topics for more insights:
The development follows workforce changes at Samsung’s US consumer electronics operations earlier this year. Reuters reported recently that 739 roles in New Jersey were affected by Samsung Electronics America’s headquarters relocation, while additional employees in Texas were also laid off. Samsung said at the time that some functions were being optimized to ensure roles “align to key business priorities.”
For now, the reported India cuts remain concentrated in the TV and home appliance businesses. However, with executives pointing to a possible second round after Diwali, Samsung’s workforce restructuring in India may not yet be complete.
