Artificial Intelligence
Oracle And OpenAI Reveal AI Agents To Boost Sales And Operate Computers
By TechDogs Bureau

Updated on Fri, Jan 24, 2025
Its instant output capabilities across a wide range of tasks, including text, audio, video, coding, and other media, have captivated users. However, the demand hasn’t stopped there—and for no reason it should have.
Individuals and businesses are now looking to leverage this technology for highly specific tasks, giving rise to the term Agentic AI.
This type of artificial intelligence (AI) technology enables decisions and actions based on its environment with contextual awareness and comes with the ability to learn, adapt, and improve over time.
This is why global tech conglomerate Oracle recently announced a new set of AI agents within its Oracle Fusion Cloud Sales, which also comes with new GenAI capabilities.
These agents are aimed at helping sales teams create more meaningful customer connections that can accelerate sales processes, while also offering timesaving and cost-saving benefits that allow sales personnel to devote more resources to developing and enhancing customer relationships.
Essentially, the new capabilities access connected data from across the finance and supply chain to enable sales teams to create personalized, contextually relevant experiences for each account.
It comes with a customer engagement agent to streamline customer communication, a customer records agent to maintain up-to-date account activity records, a customer intelligence assistant to stay updated on accounts and develop more meaningful customer connections, and multilingual support to seamlessly connect with global audiences.
Coming in as a part of the Oracle Fusion Cloud Customer Experience (CX), these new features are available to customers now.
Rob Tarkoff, the Executive Vice President and General Manager of Oracle Cloud CX, said, “Sales processes have become overcomplicated and with so many administrative and complex tasks required, sales teams are struggling to find the time needed for effective and meaningful customer communication.”
“The new AI agents and generative AI capabilities within Oracle Cloud Sales eliminate many of these rigid and time-consuming tasks, which enables sales teams to boost productivity and create more impactful connections with customers.”
Two days after Oracle’s announcement, OpenAI made a similar revelation.
The pioneer of GenAI revealed its new Operator, which is an agent that can visit websites and perform tasks for you. From making reservations to purchasing tickets and ordering groceries, the agent can operate a browser, under the supervision and direction of a user of course.
The agent combines perception, reasoning, and action-taking capabilities.
“Operator is a research preview of our Computer-Using Agent (CUA) model, which combines GPT-4o’s vision capabilities with advanced reasoning through reinforcement learning,” read OpenAI’s blog post announcing Operator.
“It interprets screenshots and interacts with graphical user interfaces (GUIs)—the buttons, menus, and text fields people see on a computer screen—just as people do.”
Currently, the tool is available through a research preview available to Pro users in the U.S. at operator.chatgpt.com(opens in a new window).
The moves by Oracle and OpenAI come days after the announcement of Project Stargate by President Donald Trump, a $500 billion plan to build data centers and other necessary infrastructure for ChatGPT-maker OpenAI in the United States.
The project includes Oracle and OpenAI, along with SoftBank and MGX, while also roping in the likes of Arm, Microsoft, and NVIDIA.
What do you think about Oracle’s and OpenAI’s new AI agents?
Let us know in the comments below!
First published on Fri, Jan 24, 2025
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