Digital Marketing
Kochava Announces Open-Source Stationone AI Workspace Using IAB Tech Labs AAMP Buyer Agent
Share
StationOne Officially Exits Closed Beta
SANDPOINT, Idaho, March 24, 2026 (GLOBE NEWSWIRE) -- Kochava, the leading real-time data solutions company for omnichannel outcomes, and IAB Tech Lab, the global digital advertising technical standard-setting body, today announced a landmark engagement. Kochava has integrated the IAB Tech Lab’s AAMP (Agentic Advertising Management Protocols) Buyer Agent SDK as an open source workspace within Kochava’s StationOne™ platform as it emerges from a successful closed beta.
"We are excited to bring StationOne out of closed beta and into the hands of global enterprises and innovators," said Charles Manning, founder and CEO, Kochava. "This partnership with IAB Tech Lab and our open-source workspace reflects our commitment to transparency, extensibility, and responsible AI adoption."
The open-source IAB Tech Lab Workspace is available in the StationOne Workspace Gallery and available to all users upon installation of the Integrative AI toolset. Community feedback and contributions are highly encouraged, supporting the industry’s rapid evolution toward open, secure, and interoperable AI standards.
"AAMP is built to support AI-driven workflows on open, trusted standards. Making this workspace open-source within StationOne opens the door for broader industry participation and continued development,” said Anthony Katsur, CEO, IAB Tech Lab.
The IAB Tech Lab Workspace, developed on StationOne’s universal AI framework, will equip the advertising and marketing community with:
- Agentic automation for campaign, measurement, and compliance workflows
- Curated MCP integrations for major ad tech platforms and standards
- Support for evolving privacy requirements and open data protocols
StationOne is an integrative orchestration layer; a centralized platform that lives on your own machine (not in the cloud) and integrates AI with the tools you already use and the models you’re authorized to access. This approach safeguards both employees and the enterprise, ensuring every interaction adheres to strict privacy, compliance, and data protection standards.
For more information, technical details, or participation opportunities, visit StationOne.
About Kochava
Kochava is the premier provider of real-time data solutions powering outcomes across every marketing channel. Our offerings support the world’s most performance-focused brands and platforms in achieving measurable growth. Through multi-touch attribution, modern marketing mix modeling, end-to-end campaign management, and AI-driven workflows, all backed by our acclaimed customer success team, Kochava helps clients verify results, predict what’s next, and take informed action.
With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to measure what matters and action strategies for growth. Headquartered in the United States, the company has offices globally. For more information, visit www.kochava.com. Follow Kochava on LinkedIn, and Facebook and X.
About IAB Technology Laboratory
Established in 2014, the IAB Technology Laboratory (Tech Lab) is a non-profit consortium that engages a member community globally to develop foundational technology and standards that enable growth and trust in the digital media ecosystem. Comprised of digital publishers, ad technology firms, agencies, brands, and other member companies, IAB Tech Lab focuses on solutions for brand safety and ad fraud; identity, data, and consumer privacy; cross-channel programmatic effectiveness and ad measurement; and the impact of LLMs and AI agents on advertising. Its work includes the OpenRTB real-time bidding protocol, ads.txt anti-fraud specification, Open Measurement SDK for viewability and verification, VAST video specification, Trusted Server, and the Agentic Roadmap initiative for agentic advertising. Board members and companies are listed at https://iabtechlab.com/about-the-iab-tech-lab/tech-lab-leadership/. For more information, please visit https://iabtechlab.com.
CONTACT: Leslie Amadio
Email: lamadio@kochava.com
Frequently Asked Questions
What is StationOne?
StationOne is Kochava's integrative orchestration layer, a centralized platform that runs on your machine, integrating AI with existing tools and models to ensure privacy, compliance, and data protection for enterprises.
What is the significance of the IAB Tech Lab integration with StationOne?
IAB Tech Lab's AAMP (Agentic Advertising Management Protocols) Buyer Agent SDK has been integrated as an open-source workspace within StationOne, enabling AI-driven workflows on open, trusted standards for the advertising and marketing community.
What key benefits does StationOne offer to the advertising and marketing community?
StationOne provides agentic automation for campaign, measurement, and compliance workflows, curated MCP integrations for major ad tech platforms, and supports evolving privacy requirements and open data protocols.
First published on Wed, Mar 25, 2026
Enjoyed what you've read so far? Great news - there's more to explore!
Stay up to date with the latest news, a vast collection of tech articles including introductory guides, product reviews, trends and more, thought-provoking interviews, hottest AI blogs and entertaining tech memes.
Plus, get access to branded insights such as informative white papers, intriguing case studies, in-depth reports, enlightening videos and exciting events and webinars from industry-leading global brands.
Dive into TechDogs' treasure trove today and Know Your World of technology!
Disclaimer - Reference to any specific product, software or entity does not constitute an endorsement or recommendation by TechDogs nor should any data or content published be relied upon. The views expressed by TechDogs' members and guests are their own and their appearance on our site does not imply an endorsement of them or any entity they represent. Views and opinions expressed by TechDogs' Authors are those of the Authors and do not necessarily reflect the view of TechDogs or any of its officials. While we aim to provide valuable and helpful information, some content on TechDogs' site may not have been thoroughly reviewed for every detail or aspect. We encourage users to verify any information independently where necessary.
Trending GlobeNewswire
Expanded Madcap Syndicate Intelligent Content Delivery Platform Brings Next-Level AI Enablement To Corporate Content
Instride And Beyond Banyan Partner To Strengthen Value Realization For Employer-Sponsored Education And Skilling Solutions
Nordlayer Launches Browser, Delivering User And Business-Friendly Advanced Security For Smbs
Optery Ranked No. 12 Fastest-Growing Private Company In 2026 Inc. Regionals: Pacific List
QCI Advances Dispatch Capabilities With Modernized, Fully Integrated Platform
Join Our Newsletter
Get weekly news, engaging articles, and career tips-all free!
By subscribing to our newsletter, you're cool with our terms and conditions and agree to our Privacy Policy.
Join The Discussion