
Extended Reality
Arborxr Acquires Informxr To Deliver Plug-And-Play Enterprise VR Learning Analytics & LMS Integration
By Business Wire
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Launches ArborXR Insights, enabling customers to track learner data, prove ROI and instantly sync with 500+ LMS platforms
Advances ArborXR’s mission to make enterprise XR adoption simple and frictionless
LOS ANGELES--(BUSINESS WIRE)--ArborXR, the leading enterprise XR device management platform trusted by over 60 Fortune 500 companies, today announced its acquisition of InformXR, a pioneering XR learning analytics platform led by Founder and serial entrepreneur Dan Kuykendall, who will be joining ArborXR along with his entire engineering and data-science team as part of the transaction.
The transaction marks ArborXR’s first acquisition and enables the launch of ArborXR’s XR analytics suite, ArborXR Insights, allowing customers to capture learner performance data, prove ROI to stakeholders and seamlessly integrate VR into their existing learning systems. ArborXR Insights is positioned to revolutionize the enterprise XR space through integrating unified analytics into ArborXR’s full-service XR device management platform.
“Despite surging interest in immersive training across industries, XR programs still operate in a data blind spot,” said ArborXR CEO Brad Scoggin. “Without unified analytics, organizations must stitch together manual logs, anecdotal feedback and disconnected platforms to understand learner performance and XR program ROI, leaving executives without the hard evidence needed to fund and scale deployments. ArborXR Insights removes that blocker in minutes, not months—enabling teams to bring XR fully into their learning systems.”
What ArborXR Insights delivers
For Enterprises & Training Teams
- Know exactly who’s in the headset and track learner performance in real time.
- Prove ROI with shareable dashboards and BI integration.
- Integrate VR into 500+ LMS platforms in under ten minutes.
- Safeguard data on a SOC 2-certified platform trusted by 60+ F500s.
- Avoid vendor lock-in—works with every content provider and internal builds.
- Operate anywhere—online or offline, classroom or field, and even in secure government environments.
For Content Providers (ISVs)
- Ship analytics in days via a lightweight SDK and secure backend.
- Monetize insights by embedding dashboards that prove training impact.
- Slash dev time with automatic LMS sync to 500+ platforms.
- Close enterprise deals faster with security and privacy baked in.
“We built InformXR because we saw how hard it was for developers and enterprises to get the data they need from VR training,” said Dan Kuykendall, Founder and CEO of InformXR. “Integrating directly into ArborXR’s platform was the natural next step—combining powerful insights with best‑in‑class device management.”
“Dan has a long history within the enterprise technology industry, including having recently exited Rapid7, and has built InformXR into a capable XR insights and analytics platform,” added Scoggin. “We are thrilled to welcome Dan and InformXR’s talent to our team, as we continue to expand our XR platform and capabilities during this critical period of industry-wide growth.”
The transaction follows a period of significant momentum for ArborXR, including the recent strategic partnership with Meta as one of the only officially supported MDM platforms as well as completing a $12 million Series A from a leading group of institutional investors. Today, ArborXR works with a growing base of over 3,000 organizations, including 60+ Fortune 500 companies, across manufacturing, aerospace, healthcare, education and other industries.
ArborXR Insights is currently rolled out in a closed beta with 40 customers and partners, with general availability to follow this summer. Companies interested in early access to ArborXR Insights can apply at arborxr.com/insights-beta
About ArborXR
ArborXR is the leading XR device management platform for enterprises and educational institutions, trusted by over 3,000 organizations globally, including 60+ Fortune 500 companies. ArborXR helps entities deploy and manage VR & AR devices at scale—installing apps remotely, ensuring unparalleled flexibility and security, and delivering deep learner insights.
About InformXR
Founded by Dan Kuykendall, InformXR was built to provide analytics infrastructure for immersive learning. The team brings deep experience in cybersecurity, enterprise software, and data systems—now joining ArborXR to bring powerful analytics to the XR ecosystem.
Contacts
Media:
Alex Jeffrey
Gasthalter & Co.
(212) 257-4170
aj@gasthalter.com
Frequently Asked Questions
What is ArborXR Insights?
ArborXR Insights is an XR analytics suite that allows organizations to track learner performance data in real-time, prove ROI, and seamlessly integrate VR into existing learning systems.
How does ArborXR Insights integrate with my existing LMS?
ArborXR Insights integrates with 500+ LMS platforms in under ten minutes, streamlining the process of incorporating VR into your learning systems.
What kind of data does ArborXR Insights provide?
It provides real-time data on learner performance, enabling organizations to understand training effectiveness and demonstrate return on investment to stakeholders.
First published on Fri, May 2, 2025
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