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American Express Ranks No. 1 In The J.D. Power U.S. Credit Card Mobile App And Online Satisfaction Studies

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NEW YORK--(BUSINESS WIRE)--The American Express® App and the American Express (NYSE: AXP) website both rank number one in the J.D. Power 2025 U.S. Credit Card Mobile App and Online Satisfaction Studies. This is the fifth year American Express ranks as the top credit card mobile app in the study, since 2018, and marks the third time American Express ranks as both the top credit card website and mobile app since the inaugural J.D. Power 2019 U.S. Online Credit Card Satisfaction Study.

The J.D. Power 2025 U.S. Credit Card Mobile App and Online Satisfaction Studies measure the overall satisfaction thousands of customers have with the digital offerings of their primary credit card issuers. American Express customers who used the mobile app and website rate it highest in all four categories measured by the study, including navigation, visual appeal, speed, and information/content.

“For 175 years, American Express’ commitment to customer satisfaction has been the cornerstone of our brand. We strive every day to exceed the expectations of our customers at every touchpoint and in everything we do. That’s why we continuously innovate to create intuitive, personalized experiences within our mobile app and Card Member website,” said Howard Grosfield, Group President, U.S. Consumer Services. “This recognition was made possible by the exceptional talent across our product, design, engineering and analytics teams. Their focus on delighting our customers ensures we deliver world-class digital products that enhance the membership experience.”

American Express’ ongoing focus on improving our customers’ digital experiences ensures consistent elevation of the visual appeal, navigation and performance of our website and mobile app. Enhancements over the past year include:

  • Seamless Activation: A simpler and more intuitive way for mobile app and website users to activate their Amex Cards.
  • Improved Look and Feel: A refreshed design system and use of enhanced designs which optimizes the visual appeal of the website.
  • Streamlined Navigation: Introduction of a Customer Overview experience on the website that allows users to quickly see all of their relationships with Amex, improving ease of navigation and access to critical account information.
  • Personalization: Launch of content tailored to the customer such as notifications of unused benefits, recognition of membership anniversaries, and lounge push notifications.

We have seen record digital engagement in the U.S. as we continue to enhance the American Express mobile app and website experience, with monthly active users of the mobile app and website rising 8% over the past year1.

Customer satisfaction among U.S. consumers extends beyond the mobile app and website with Amex recently ranking No. 1 in customer satisfaction in the J.D. Power 2025 U.S. Consumer Lending Satisfaction Study2. The company also ranked #1 in the J.D. Power 2024 U.S. Small Business Credit Card Satisfaction Study.

ABOUT AMERICAN EXPRESS

American Express (NYSE: AXP) is a global, premium payments and lifestyle brand powered by technology. Our colleagues around the world back our customers with differentiated products, services and experiences that enrich lives and build business success.

Founded in 1850 and headquartered in New York, American Express’ brand is built on trust, security, and service, and a rich history of delivering innovation and Membership value for our customers. With a hundred million merchant locations on our global network in over 200 countries and territories, we seek to provide the world’s best customer experience every day to a broad range of consumers, small and medium-sized businesses, and large corporations.

For more information about American Express, visit americanexpress.com, americanexpress.com/en-us/newsroom/, and ir.americanexpress.com.

1 As of March 2025.
2 American Express received the highest score in the J.D. Power 2023-2025 U.S. Consumer Lending Satisfaction Studies, which measure customers’ satisfaction with their personal loan provider. Visit jdpower.com/awards for more details.

Location: U.S.


Contacts

Aziza Johnson; O: 212-225-4886; E: aziza.johnson@aexp.com

Frequently Asked Questions

What makes the American Express App and Website stand out?

American Express focuses on intuitive design, personalization, seamless activation, and streamlined navigation to enhance the user experience.

What enhancements has American Express made to its digital platforms recently?

Recent enhancements include simpler activation, an improved look and feel with a refreshed design, streamlined navigation, and personalized content like benefit notifications.

How has customer engagement changed with American Express' digital improvements?

American Express has seen an 8% increase in monthly active users of its mobile app and website, reflecting increased digital engagement.

First published on Fri, May 30, 2025

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