Tomás Dostal Freire, CIO At Miro On Redesigning AI-First Operating Models And Building Workflow-First Organizations

Featured

Discover Dialogues

Overview

Rebuilding Operating Models For The AI Era

In this episode of TechDogs Discover Dialogues, Nikhil Sonawane speaks with Tomás Dostal Freire, CIO & Head of Business Transformation at Miro, about why AI transformation is not a tooling problem — it is an operating model problem.

Drawing from leadership experience at Google, Netflix, Booking.com, and now Miro, Tomás shares how enterprises must rethink workflows, culture, and system design to unlock true AI value.

Why AI Cannot Fix Broken Processes

AI accelerates inefficiency if workflows remain flawed
Redesign from zero using today’s capabilities
Shift from patching to re-architecting
Workflow-first companies scale sustainably

AI Is A Multiplayer Game

Multiple humans collaborating with multiple LLMs
Move beyond AI in pockets to end-to-end processes
Shift focus from productivity to company velocity
AI orchestration over isolated automation

The Human vs AI Decision Framework

Tomás shares a practical 2x2 matrix:

Task complexity vs human intervention
When to automate
When to augment
When empathy and judgment must stay human

Leadership Discipline In The AI Era

Cognitive agility over technical obsession
Systems thinking across functions
Horizon planning to avoid shiny-object traps
Clarity in outcomes, flexibility in execution

About Tomás Dostal

Tomás Dostal Freire is CIO & Head of Business Transformation at Miro. He leads AI-driven transformation initiatives that integrate People Technology, Business Technology, and operational redesign. Previously, he drove global transformation initiatives at Netflix, Google, Booking.com, and Reckitt. He advises organizations on de-risking AI transformation and building resilient operating models for hypergrowth scale.

Thu, Feb 26, 2026

Nikhil Sonawane

Lead, Media Relations And Partnerships TechDogs

Nikhil Sonawane is an experienced content writer and media strategist with a strong focus on tech storytelling and brand amplification. His expertise spans B2B narratives, cross-channel messaging, and thought leadership development across enterprise ecosystems. Whether writing or managing partnerships, Nikhil bridges technical concepts with storytelling that drives visibility, engagement, and clarity. He brings a grounded, purpose-driven approach to every project he leads.

Liked what you read? That’s only the tip of the tech iceberg!

Explore our vast collection of tech articles including introductory guides, product reviews, trends and more, stay up to date with the latest news, relish thought-provoking interviews and the hottest AI blogs, and tickle your funny bone with hilarious tech memes!

Plus, get access to branded insights from industry-leading global brands through informative white papers, engaging case studies, in-depth reports, enlightening videos and exciting events and webinars.

Dive into TechDogs' treasure trove today and Know Your World of technology like never before!

Disclaimer - Reference to any specific product, software or entity does not constitute an endorsement or recommendation by TechDogs nor should any data or content published be relied upon. The views expressed by TechDogs' members and guests are their own and their appearance on our site does not imply an endorsement of them or any entity they represent. Views and opinions expressed by TechDogs' Authors are those of the Authors and do not necessarily reflect the view of TechDogs or any of its officials. While we aim to provide valuable and helpful information, some content on TechDogs' site may not have been thoroughly reviewed for every detail or aspect. We encourage users to verify any information independently where necessary.

Tags:

AI Operating Model Workflow-first Transformation Enterprise AI Leadership CIO Strategy Human-AI Collaboration Operational Redesign Business Transformation

Join The Discussion