TechDogs-"What's The Deal With Apple And Meta's Billion-Dollar Bets On GenAI?"

Emerging Technology

What's The Deal With Apple And Meta's Billion-Dollar Bets On GenAI?

By TD NewsDesk

TD NewsDesk

Updated on Mon, Sep 11, 2023

Overall Rating
Hey there, AI aficionados – did you know tech titans are battling it out for AI supremacy?

No time to snooze – let's plug into the electrifying news!

According to reports, the generative AI market is set to explode, growing to $1.3 trillion over the next 10 years from a market size of $40 billion in 2022. This is due, in large part, to the influx of consumer generative AI programmes such as Google's Bard and OpenAI's ChatGPT. Training infrastructure is expected to fuel growth in the short term, with inference devices for large language models (LLMs), digital ads, specialized software and services taking over in the medium to long term.

That brings us to the latest in GenAI – it is said that Apple is investing millions of dollars each day into AI R&D to develop its latest Large Language Model (LLM), called Ajax.

According to rumors, "Foundational Models" is the name of Apple's artificial intelligence (AI) group focusing on natural language processing and conversational AI. Several ex-Google engineers are part of its roughly 16-member workforce. John Giannandrea, Apple's chief of AI, was brought on in 2018 to work on Siri's enhancement. The report states that Giannandrea has "expressed skepticism to colleagues about the potential usefulness of chatbots powered by AI language models."

Apple has additional artificial intelligence teams, such as those working on image production models within Visual Intelligence, while another investigates "multimodal AI, which can recognize and produce images or video as well as text."

The potential applications for these models are vast. An Apple chatbot is in development that can "interact with customers who use AppleCare" and Siri's ability to handle multistep automation processes is also being improved.

Apple's most advanced LLM, codenamed Ajax GPT, has been trained on "more than 200 billion parameters" and is more powerful than OpenAI's GPT-3.5, the basis of the first version of ChatGPT released last year. According to prior Bloomberg reporting, the business has kept this model mostly under wraps since it was developed for internal purposes.

TechDogs-"Image Of Apple Logo."
While Apple's making daily strides in GenAI with millions on the line, competitors are not sitting idle!

Let's see what Meta is up to!

According to the Wall Street Journal, which cites "people familiar with the matter," Meta Platforms is developing a new AI system that aims to be as powerful as OpenAI's most advanced model.

The Journal reports that Facebook Inc. hopes to release its next artificial intelligence model next year and that it will be significantly more advanced than the commercial version, known as Llama 2.

Launched in July and distributed via Microsoft's cloud Azure services, Llama 2 is Meta's open-source AI language model meant to rival OpenAI's ChatGPT and Google's Bard.

The AI system, the specifics of which are still subject to change before launch, would reportedly assist businesses in developing services that generate complex text, analysis and other AI-generated output.
According to the source, training on Meta's new AI large language model, is scheduled to begin in the first few months of 2024.

Since the release of OpenAI's ChatGPT at the end of last year, businesses and enterprises have rushed to the emerging generative AI market in search of new capabilities and the refinement of business processes.

Apple is developing artificial intelligence products that they hope can compete with OpenAI's ChatGPT and Google's Bard; the company has reportedly developed its own framework, dubbed "Ajax," to generate massive language models and is reportedly testing a chatbot that some engineers refer to as "Apple GPT." This has led to other Big Tech businesses testing and developing their own AI chatbots, LLMs and other deployments.

TechDogs-"Image Of Meta Logo."
Who will come out on top of the commercial generative AI race? Will it be Big Tech leaders such as Apple and Meta or is there an underdog in the AI landscape?

Let us know your thoughts in the comments section below!

First published on Mon, Sep 11, 2023

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