NextName Collaborates With Tru Western Fragrances For A Powerful Marketing Campaign Featuring University Of Lllinois Volleyball Players

TechDogs-"NextName Collaborates With Tru Western Fragrances For A Powerful Marketing Campaign Featuring University Of Lllinois Volleyball Players"

CHICAGO, Nov. 15, 2023 /PRNewswire/ -- NextName, a leading NIL (Name, Image, and Likeness) company, is proud to announce its collaboration with western fragrance trailblazer, Tru Western - Together, they are launching a dynamic marketing campaign showcasing the values of grit, family, teamwork, humility, and work ethic with the help of the talented University of Illinois Volleyball players.

In this unique collaboration, NextName teamed up with University of Illinois Volleyball athletes to create engaging short videos that authentically represent Tru Western's core brand values. The campaign aims to support college athletes and highlight the commitment and dedication needed to excel as a Division-1 athlete. It draws a parallel between the athletes' dedication and the values of the Tru Western brand.

Tom Segal, Director of Operations at NextName, said, "Our partnership with Tru Western is all about celebrating the values that unite college athletes and the Tru Western brand. We believe in the power of storytelling and are thrilled to showcase the hard work, dedication, and shared values that connect these athletes with Tru Western Fragrances."

The NextName and Tru Western campaign extends beyond the University of Illinois Volleyball team. This collaboration is actively seeking college athletes nationwide who have compelling stories to share, ones that revolve around grit, family, teamwork, humility, and a strong work ethic. College athletes interested in participating can connect with us by emailing info@nextname.io to explore the chance to collaborate with Tru Western, receive fragrance samples, and earn NIL compensation for their inspiring narratives. To learn more about this campaign, please visit nextname.io/truwestern.

About NextName:

NextName is a leading NIL company dedicated to helping student-athletes maximize their earning potential and share their stories with the world. Through innovative partnerships and opportunities, NextName connects college athletes with brands, ensuring they can capitalize on their name, image, and likeness while continuing to excel on the field, court, or in the classroom. For more information, please visit https://nextname.io

About Tru Western Fragrances:

Founded in 1969, Tru Western, part of the Tru Fragrance & Beauty portfolio, operates out of Willowbrook, Illinois and New York City. A global leader in beauty brand creation and partnerships, Tru's portfolio spans Tru Western, including licensed fragrances in partnership with Wrangler, Yellowstone, and Professional Bull Riders; Gen-Z favorite Le Monde Gourmand; and fragrance-as-wellness brand Lake & Skye. For more information, visit TruFragrance.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/nextname-collaborates-with-tru-western-fragrances-for-a-powerful-marketing-campaign-featuring-university-of-illinois-volleyball-players-301989913.html

SOURCE NextName

First published on Thu, Nov 16, 2023

Liked what you read? That’s only the tip of the tech iceberg!

Explore our vast collection of tech articles including introductory guides, product reviews, trends and more, stay up to date with the latest news, relish thought-provoking interviews and the hottest AI blogs, and tickle your funny bone with hilarious tech memes!

Plus, get access to branded insights from industry-leading global brands through informative white papers, engaging case studies, in-depth reports, enlightening videos and exciting events and webinars.

Dive into TechDogs' treasure trove today and Know Your World of technology like never before!

Disclaimer - Reference to any specific product, software or entity does not constitute an endorsement or recommendation by TechDogs nor should any data or content published be relied upon. The views expressed by TechDogs' members and guests are their own and their appearance on our site does not imply an endorsement of them or any entity they represent. Views and opinions expressed by TechDogs' Authors are those of the Authors and do not necessarily reflect the view of TechDogs or any of its officials. All information / content found on TechDogs' site may not necessarily be reviewed by individuals with the expertise to validate its completeness, accuracy and reliability.

Tags:

NextName Tru Western Fragrances NIL Web3 College Sports NFT Volleyball Players

Join The Discussion

Gaming Technology

NextName Collaborates With Tru Western Fragrances For A Powerful Marketing Campaign Featuring University Of Lllinois Volleyball Players

Join Our Newsletter