
Financial Technology
Sezzle Launches Flexible Financing At Rural King

Available online and in stores nationwide, Sezzle brings innovative payment solutions to America's Farm and Home Store ahead of the holiday season.
Minneapolis, MN, Nov. 13, 2024 (GLOBE NEWSWIRE) -- Sezzle Inc. (NASDAQ:SEZL) (Sezzle or Company) // - Sezzle, a leader in the flexible payments industry, is excited to announce its partnership with Rural King, also known as RK Holdings, LLP, America's Farm and Home Store. Beginning today, Sezzle will be available online and across all 130 Rural King locations nationwide, providing customers with a flexible, interest-free financing option just in time for the holiday season.
Rural King is a General Merchandise Store that serves communities with a wide range of essential goods, including food, feed, seed, farm, and home products. By partnering with Sezzle, Rural King customers can make their everyday purchases while taking advantage of a modern payment solution that empowers them to buy now and pay over time with no interest.
“We’re thrilled to partner with Rural King and expand our reach to customers who rely on the brand for both daily essentials and specialized farm and home products,” said Paul Paradis, co-founder and President of Sezzle. “With Sezzle’s flexible payment option, Rural King shoppers will have the ability to better manage their budgets and spread payments over time, interest-free.”
The launch of this partnership comes at a pivotal time for shoppers. With the holiday season on the horizon, Sezzle’s BNPL platform offers a valuable solution for customers looking to make their dollars go further while securing the essential items they need. As Buy Now, Pay Later services continue to surge in popularity during the holidays, consumers are increasingly drawn to the convenience and transparency these modern payment options provide.
In 2023, Buy Now, Pay Later services experienced a remarkable 47% increase on Black Friday and a 42.5% rise on Cyber Monday. A record $940 million in purchases were made through these services on Cyber Monday alone, highlighting the industry’s growing importance. By offering Sezzle’s Pay-in-4 option, issued by WebBank, at checkout, retailers like Rural King are able to meet this growing demand, enhancing the shopping experience for their customers.
Sezzle and Rural King aim to empower shoppers who prioritize simplicity and control over their finances through this partnership. As inflation continues to drive up everyday costs, the ability to responsibly finance essential purchases is more important than ever. Together, our teams are committed to supporting financial freedom by providing interest-free payment solutions that are both convenient and accessible.
Interested in knowing more about Sezzle? Learn more here.
About Sezzle Inc.
Sezzle is a fintech company on a mission to financially empower the next generation. Sezzle’s purpose-driven payment platform increases consumers' purchasing power by offering interest-free installment plans online and in-store. Sezzle’s transparent, inclusive, and seamless payment option allows consumers to take control over their spending, be more responsible, and gain access to financial freedom.
For additional assets and news on Sezzle please visit https://my.sezzle.com/news/
Follow Sezzle on social media: LinkedIn | Instagram | Facebook| Twitter
Sezzle US Media Contact:
Erin Foran
Tel: (651) 403-2184
Email: erin.foran@sezzle.com
Attachment
CONTACT: Erin Foran
Sezzle
6514032184
erin.foran@sezzle.com
First published on Thu, Nov 14, 2024
Enjoyed what you read? Great news – there’s a lot more to explore!
Dive into our content repository of the latest tech news, a diverse range of articles spanning introductory guides, product reviews, trends and more, along with engaging interviews, up-to-date AI blogs and hilarious tech memes!
Also explore our collection of branded insights via informative white papers, enlightening case studies, in-depth reports, educational videos and exciting events and webinars from leading global brands.
Head to the TechDogs homepage to Know Your World of technology today!
Disclaimer - Reference to any specific product, software or entity does not constitute an endorsement or recommendation by TechDogs nor should any data or content published be relied upon. The views expressed by TechDogs' members and guests are their own and their appearance on our site does not imply an endorsement of them or any entity they represent. Views and opinions expressed by TechDogs' Authors are those of the Authors and do not necessarily reflect the view of TechDogs or any of its officials. While we aim to provide valuable and helpful information, some content on TechDogs' site may not have been thoroughly reviewed for every detail or aspect. We encourage users to verify any information independently where necessary.
Trending GlobeNewswire
Crescendo Replaces Traditional CX Dashboards With AI-Native Insights
IGEL Continues Executive Leadership Expansion With Appointment Of Ash Chowdappa As Chief Product & Development Officer
Northwest Registered Agent Unveils The Agent Network Unified System
V2 Communications Launches AI Authority And Earned Media Scaling Capabilities To Help Tech Brands Win In The Age Of AI Search
Eclipse Foundation Unveils Full Agenda For OCX 2026
Join Our Newsletter
Get weekly news, engaging articles, and career tips-all free!
By subscribing to our newsletter, you're cool with our terms and conditions and agree to our Privacy Policy.
Join The Discussion