TechDogs-"Veritonic Doubles Down On Mobile Audio Attribution By Integrating With AppsFlyer"

IT Support

Veritonic Doubles Down On Mobile Audio Attribution By Integrating With AppsFlyer

By Business Wire

Business Wire
Overall Rating

NEW YORK--(BUSINESS WIRE)--Veritonic, the industry’s comprehensive audio research and analytics platform, announced today an integration with SaaS mobile marketing analytics and attribution platform, AppsFlyer. This integration empowers Veritonic's audio attribution solution with seamless access to real-time data on in-app conversion actions across mobile devices, encompassing installs, purchases, subscriptions, and more. By harnessing this integration, Veritonic propels its capacity to deliver unparalleled cross-channel audio campaign performance insights to its global clientele, thereby enhancing the holistic understanding of audio campaign efficacy and maximizing return.

"We are pleased to unveil our integration with AppsFlyer, a pivotal step in our mission to offer unparalleled insights into audio campaign performance," said Scott Simonelli, Founder and CEO of Veritonic. "This collaboration signifies our commitment to delivering cutting-edge solutions that empower our clients with comprehensive data insights. With automated access to crucial in-app conversion metrics, we're enhancing our ability to provide holistic, cross-channel performance analytics, enabling our clients worldwide to optimize their audio campaigns with unprecedented precision and efficacy."

Veritonic’s Attribution solution enables users to glean actionable insights from top-of-the-funnel branding initiatives through bottom-of-the-funnel conversions & transactions. Through an intuitive and interactive dashboard, brands can determine which publisher and specific ads had the highest impact and use that data to optimize ad performance.

If you are interested in learning more about Veritonic’s Audio Attribution solution or to get started, visit www.veritonic.com or contact sales@veritonic.com.

About Veritonic

World-renowned brands, agencies, publishers, and platforms rely on Veritonic’s comprehensive audio research and analytics platform to research, test, and measure the ROI of their audio assets and campaigns pre-market, in-market, and post-campaign. The resulting insight enables clients to gain confidence in their audio investment, mitigate risk through optimization, and increase their return as they engage consumers with compelling audio experiences. For more information, visit https://www.veritonic.com.

Contacts

For more information, press only:

Veritonic
Kristin Charron
VP, Marketing
kcharron@veritonic.com

First published on Tue, Apr 23, 2024

Enjoyed what you've read so far? Great news - there's more to explore!

Stay up to date with the latest news, a vast collection of tech articles including introductory guides, product reviews, trends and more, thought-provoking interviews, hottest AI blogs and entertaining tech memes.

Plus, get access to branded insights such as informative white papers, intriguing case studies, in-depth reports, enlightening videos and exciting events and webinars from industry-leading global brands.

Dive into TechDogs' treasure trove today and Know Your World of technology!

Disclaimer - Reference to any specific product, software or entity does not constitute an endorsement or recommendation by TechDogs nor should any data or content published be relied upon. The views expressed by TechDogs’ members and guests are their own and their appearance on our site does not imply an endorsement of them or any entity they represent. Views and opinions expressed by TechDogs’ Authors are those of the Authors and do not necessarily reflect the view of TechDogs or any of its officials. All information / content found on TechDogs’ site may not necessarily be reviewed by individuals with the expertise to validate its completeness, accuracy and reliability.

Tags:

Managed IT ServicesVeritonic AppsFlyer Audio Research AppsFlyer Mobile Marketing Audio Campaign Performance

References:

Join The Discussion

  • Dark
  • Light