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Front Announces Generative AI Capabilities Using ChatGPTs API, Invites Customers To Join Early Access Program

By Business Wire

Business Wire
Overall Rating

New AI features will help teams deliver seamless customer experiences at scale while retaining human-driven customer interactions

SAN FRANCISCO--(BUSINESS WIRE)--Front, a customer communications platform for building stronger customer relationships, today announced it will launch generative AI features using ChatGPT’s API that are fully integrated within its platform. The company has launched an early access program to use and provide feedback on these new capabilities.

The new features — Compose with AI and Summarize with AI — deliver on Front’s promise to enable teams to provide exceptional customer service at scale, resulting in high-quality customer experiences and operational efficiency. AI compose features will make it easier to draft high-quality responses faster, and AI-generated conversation summaries allow users to quickly gain context on a customer issue.

“At Front, we’re driven to provide teams with the very best communication platform for delivering exceptional service at scale,” said Mathilde Collin, Front CEO and co-founder. “By deeply integrating AI features into the collaborative Front interface our customers know and love, we’ll allow them to deliver even stronger customer experiences at greater scale. These powerful new features are just the start of our commitment to leveraging AI to unlock tangible business impact for our customers, and we’re excited for what’s to come.”

The new features include:

Compose with AI — higher-quality responses, faster

With new AI capabilities in the Front composer, users can instantly draft messages using context from the ongoing conversation. The feature allows users to provide a personalized touch to every interaction faster than ever before — rather than starting every message from scratch, which requires time and resources.

Summarize with AI — summarization of long conversations

Users can receive an AI-generated summary of long conversation threads with one click. This feature also provides a customer happiness score and recommendations on how best to proceed with the interaction. Users can easily loop in teammates for optimal collaboration and seamless transitions behind the scenes.

Anyone interested in testing the features through the early access program can sign up by visiting this page and learn more here. The features will be fully available and integrated into Front’s communication platform by late May.

About Front

Front is a communication hub for building strong customer relationships on digital channels. For many businesses, almost every customer conversation can make or break the relationship — the stakes are that high. Front puts these conversations at the center of a team’s attention and surrounds them with collaboration capabilities and contextual data from multiple systems. This lets teams stay focused on delivering timely, accurate and deeply personalized communications. Over 8,000 businesses, including Shopify, Airbnb, Hulu, Lyft, and Mailchimp, use Front to build better customer relationships, one conversation at a time. To learn more, visit


Jane Chong

First published on Thu, Mar 23, 2023

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Front Customer Communications Platform Generative AI Features Using ChatGPT

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