
Financial Management Solutions
Brazilian Fintech Juca Expands Its FGTS Advance Platform For Retailers And Surpasses 3,000 Points Of Sale

SÃO PAULO--(BUSINESS WIRE)--#brazil--Juca, a Brazilian fintech launched in 2023 with the mission of helping retailers offer FGTS Advance to their customers, continues its rapid expansion and has now surpassed 3,000 points of sale across Brazil. The solution provides a secured loan using FGTS, a mandatory severance fund for Brazilian workers, as collateral. This allows them to access their annual withdrawal in advance, turning it into immediate cash flow.
The company was founded after its founders recognized the need to help retailers offer diverse credit options as a way to boost sales. They found that FGTS Advance was highly valued by consumers, making it a strategic product for retailers looking to drive customer engagement and increase revenue.
Juca’s platform was designed to serve retailers of all sizes, providing complete operational control. With a simple and intuitive system, sales associates can assist customers in simulating and contracting the loan directly at the point of sale, making the process seamless and efficient.
"In addition to increasing sales and creating a new revenue stream through commissions, our retail partners strengthen relationships with their customers, encouraging repeat visits and long-term loyalty," says Rodrigo Reis, CEO of Juca.
Juca’s platform includes hierarchical access and store registration modules, proposal management, and 24/7 support for sales teams. A key differentiator is its fully integrable API, allowing seamless connectivity with retailers’ POS systems to further streamline operations.
Another standout feature is the ability to create self-service loan contracting websites for retailers. This enables businesses to offer FGTS Advance directly to customers through their websites, e-commerce platforms, and social media channels, expanding their reach while earning commissions on each transaction.
With a presence across Brazil, Juca has already partnered with major retail players, further solidifying its position as a strategic fintech partner for the sector. By providing a robust and flexible platform, the company empowers retailers to drive sales, enhance customer experience, and increase profitability.
About Juca
Founded in 2023 by three fintech industry veterans, Juca specializes in FGTS Advance solutions. The company provides API integration, a platform for credit promoters, and direct service for individual customers.
Contacts
First published on Thu, Feb 13, 2025
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